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Hunan Xiaoyangren sees production and sales boom

By | nxiang.net| Updated:  Feb 23,2022 L M S
Recently, in the workshop of Xiaoyangren, the milk beverage production lines were running at a high speed, and bottles of fresh milk drinks came out from the finished product tank.

Hunan Xiaoyangren Technology Development Co., Ltd., located in Ningxiang Economic and Technological Development Zone, is one of the subsidiaries of Xiaoyangren Group. It’s committed to building a high-end milk beverage production base with the largest scale, highest quality and most complete variety in South China.

It has two well-known Chinese trademarks, Xiaoyangren and Miaolian. It’s a pioneer and leading brand in China’s milk beverage industry. It was put into operation in June 2015.

“We give priority to the research and development and innovation of food, as well as food safety.” Zhang Haiming, production director of Hunan Xiaoyangren, said that supported by China National Research Institute of Food & Fermentation Industries, the company has cooperated with many colleges to build a technology research and development center, a product quality testing center with complete equipment, and a high-level R&D center, so as to ensure the strong competitiveness of products.

What’s more, it has built a high-quality and efficient technical operation team, strictly selected excellent raw materials all over the world, introduced top production equipment and testing devices at home and abroad, created a clean production space, in an effort to ensure product safety.

After about six years of efforts, it has seen rapid development.

Now, as the Chinese New Year is around the corner, the company ushered in the peak sales season. Therefore, the company is busy with production to ensure market supply. 

In recent years, Hunan Xiaoyangren has launched a series of star products. With affordable price, different tastes and rich consumption scenes, the milk beverage is very popular.

Among them, China’s first bottled beverage with teat cap developed by the company has been popular with children.

“The DHA of the calcium-added product series are fermented by lactic acid bacteria, which can supplement DHA and trace elements. The teat bottle cap won the national patent, which is convenient to drink and safer. This product sells well.” 

Zhang Haiming said that to meet the booming sales, the Phase II project, which was started in August 2020 and put into operation after 4 months of efforts, laid a solid foundation for the company’s development and opened a new journey of Xiaoyangren’s second Five-year Plan.
 
Next, the company will increase investment in independent research and development, further tap market potentials and strengthen delicacy management. It will strive to build another Xiaoyangren and contribute the company’s efforts to the development of Ningxiang city.